Now days you cant just shop alone, you gotta bring the kid and they're high maintenance. Just look at JUICY COUTURE for kids in Neiman Marcus. They are fully equipped with everything from the bags, accessories, and jewelery to make them look like super models from a high fashion runway show. Would I pay for some of these goodies? All depends if my child is working as hard as I am and helping with the mortgage, until then Walmart is quite fine. :-)